Discover our markets:
Market at Km Zero Peasant every Tuesday in the central square from 07.30 to 12.00 Weekly market in the town center every Thursday from 07.30 to 12.30 THE ZERO KILOMETER The shopping at kilometer zero. It is as if we had all forgotten that until a very short time ago we were shopping at the grocery store near the house, at the butcher’s, and in the small grocery store on the corner. The bakeries baked the bread that served to satisfy the people of the neighborhood without unnecessary waste, the greengrocer broccoli were only in winter and strawberries only in spring, and often, if the conditions of the sea were prohibitive, there was little fishmonger choice. If today we enter a shopping center we are practically submerged by the quantity of food products present: from the fish department to the shelves full of packaged products, from the cheese and salami counter to the fruit and vegetable department, passing through the butchery.
Do you know all this choice what does it imply? A recent survey has shown how in Italy the food products of an average meal consumed at the table have traveled for over 1900 kilometers.
Does it make sense to combine the roast with an Australian wine that has traveled over 17,000 kilometers to get to our house, consuming 10 kg of oil and emitting about 30 kg of carbon dioxide? ZERO KILOMETER (KM 0) GLOBAL THINK – LOCAL EAT A return to the past, a rediscovery of typical Italian products and the expenditure made directly by small farmers are experiencing a period of strong interest from us consumers and public opinion. The idea of zero-kilometer products and zero-mile shopping is like an increasing number of people and the positive aspects of this way of shopping are really a lot. The 0 km food purchased at the farms near us is fresher and its rotation teaches us to rediscover the seasonality of the products of our territory.
Embracing the philosophy of products at km 0 also allows us to meet in person the farmer who welcomes us in the store of his farm and allows us a direct contact with the environment, animals, processes and people behind the cheese , meat, fruit and vegetables that we will consume.